MICE Sales Director
| Job Type | Permanent Full Time |
| Location | London |
| Area | London, England |
| Sector | Sales & Marketing |
| Salary | £75000 - £76000 per annum + excellent benefits & incentives |
| Start Date | ASAP |
| Advertiser | remoteapi |
| Job Ref | JN 10698_1744812604 |
| Employer | Hotel |
- Description
Sales Director- MICE | Prestigious UK Hotel Group
Are you a dynamic, strategic sales leader with a passion for MICE (Meetings, Incentives, Conferences & Events)? Do you thrive on building commercial success through relationships, innovation, and results?
We're seeking an ambitious Director of Sales - MICE to join a well-established, forward-thinking UK hotel group with a portfolio of high-quality, branded properties renowned for exceptional service and award-winning events facilities.
MICE Sales Director Package
- A salary of IRO £75'000 negotiable for the right individual
- A bonus structure paid quarterly
- Life assurance
- Discounted accommodation and F&B across the portfolio.
- Opportunity to shape the MICE strategy for a leading hotel group
- Lead a dynamic, results-driven team
- Travel across the UK, working with top-tier clients and partners
About the Role:
As MICE Director of Sales, you'll play a pivotal role in driving meetings and events revenue across the portfolio. You will lead the group's MICE strategy, managing key accounts, nurturing agency relationships, and inspiring on-property sales teams to exceed targets. This is a national role requiring commercial acumen, hands-on leadership, and deep industry knowledge.
Key Responsibilities:
- Develop and execute a strategic MICE sales plan to maximise revenue across all properties.
- Cultivate and maintain strong relationships with corporate clients, agencies, and event planners.
- Lead, motivate, and support property-based sales teams to achieve group targets.
- Analyse market trends and competitor activity to identify growth opportunities.
- Represent the brand at industry events, exhibitions, and networking functions.
- Collaborate with marketing to shape targeted campaigns and communications.
MICE Sales Director Requirements
- Proven track record in senior MICE sales roles within quality hotel or hospitality groups.
- Strong commercial focus with a results-driven approach to business development.
- Established network of UK and international MICE clients and agency contacts.
- Exceptional communication, negotiation, and leadership skills.
- Flexible, self-motivated and happy to travel as needed.
